Product information management
A central control centre for product data. SKUs, descriptions, assets, specifications, pricing, variants, translations and compliance. Structured in one environment for every market you sell into.
Custom hierarchies. Unlimited scopes. Unlimited attributes. Auto-linked assets. No code required.
Linen shirt
CF-1042 · Spring Summer
The problem
Your product information isn't the problem. The way you manage it is.
Built around your products
Spec sheet · 04 entries
Connected assets
Imagery, logos, artwork auto-linked to your products or on approval. See in real time what assets are available per product, variant and market. Connected in one environment so you don't have to do the searching.
Less queries. Less re-works. Quicker launches.
No-code configuration
Define structures, scopes and workflows around how you actually operate. New market, new channel, new campaign. Configured in an afternoon, not commissioned as a project.
Define attributes and hierarchies
Fields, types, validation. Drawn from your portfolio, named in your language.
Scope by region, channel or campaign
One record, many faces. Each market sees its own approved version.
Change without a development ticket
Adjust structures and approval steps as the business moves. No release cycle.
Multi-channel delivery
Approved record
Linen shirt
EN · DE · FR · £ € $
Worked example
A snowboard, sold in the UK and France, in two colourways.
The product holds the identity, the specification, the materials, the photography, the English copy and the UK price.
The French scope holds the French title, the French description and the euro price. Nothing else.
Correct the specification and both markets get it. Change the French wording and only France sees it. Add a third colourway and it inherits everything shared from the moment it exists.
Shopify connector
The Shopify connector publishes the product, its copy and its web-ready imagery straight from the record your team already maintains. No export. No re-typing. No second copy to keep in step. Each market takes the price already held against that version of the product, in that market's currency.
InDesign plugin
Deliver product data, descriptions, pricing and variant information directly to your InDesign artwork. Always connected so updates happen once in the PIM and push to all connected artworks. No manual updates, no discrepancies between versions, no incorrect data across channels. Everything is managed from the PIM and pushed to your connected channels.
The transformation
One connected platform
Product information is one third of it. The assets that show the product live on the same records. The work that creates and approves both run in the same system.
That is why the link between an image, a product and a campaign is a fact, not a filename convention.
Product data, under control
Bring the products, the assets and the team. Centryflow does the connecting.
FAQ
Short and straight. For anything else, talk to us.
Yes. The Shopify connector publishes the product, its copy and its web-ready imagery straight from the record your team already maintains. No export. No re-typing. No second copy to keep in step. Each market takes the price already held against that version of the product, in that market's currency.